Dr. T.R. Kesavan Promoted to Director and Group President at TAFE

09 May, 2025

Tractors and Farm Equipment Limited (TAFE), a world-class tractor manufacturer, promoted Dr. T.R. Kesavan to the post of Director and Group President. This initiative opens a clear window for TAFE, commitment to excellence in leadership, and visionary thoughts for future growth. 

About Dr. T.R. Kesavan 

Dr. Kesavan has over four decades of experience working in the vehicle and agricultural machinery sector. A man of great knowledge on farm mechanisation and sustainable agriculture, he has played a significant role in advancing the use of technology in farming. 

He joined TAFE in 1994 as the Sr. VP (Marketing and Product Strategy) and covered a long journey by getting promoted to different positions. He was promoted to the position of Group President of Corporate Relations & Alliances in August 2019. And was honoured with the post of Director in May 2025. 

His advocacy of incorporating technologies such as drones, AI, and hydroponics into agricultural practices has made him a thought leader in the industry. Dr. Kesavan’s insights have been prominent in generating initiatives to increase farmers’ income and the adoption of environmentally friendly farming practices.  

About TAFE (Tractors And Farm Equipment) Ltd. 

The Chennai-based TAFE was incorporated in 1960, and the firm is the third largest manufacturer of tractors globally and the second largest manufacturer in India by volume. With an annual turnover of INR 100 crores, TAFE annually sells over 180,000 tractors under famous brands: Massey Ferguson, TAFE, Eicher and IMT. 

The company exports to over 100 countries, of which developed markets are in European and American countries. Beyond tractors, TAFE has a diversified portfolio of diesel engines and farm machinery. 

Expectations from Dr. Kesavan's Leadership 

Industry observers and stakeholders expect Dr Kesavan’s promotion to mark the beginning of a new phase of innovation and growth at TAFE. His focus on sustainable farming and technological integration is in line with the ever-changing needs of modern farming. 

TAFE is expected to develop its focus on smart farming solutions under his leadership. From an industry’s perspective, Dr. Kesavan’s vision is likely to shape trends concerning agricultural mechanisation, promoting the use of sophisticated technologies spread over the entire sector.