02 Dec, 2022
Sonalika powers ahead to record fastest ever 1 lakh cumulative tractor sales in 8 months of FY’23; Clocks 11.2% YTD growth to surpass industry growth (8.8% est.).
Powered by the world’s largest integrated tractor manufacturing facility that is a true reflection of ‘Make in India’, India’s No1 tractor export brand Sonalika Tractors has clocked a new record of fastest ever 1 lakh tractor sales in just 8 months (Apr-Nov’22) with 11.2% YTD growth, and beaten YTD industry growth (est 8.8%)
New Delhi, 8th December’22: The largest tractor exports brand from India, Sonalika Tractors has always remained buckled up with its advanced technological marvels that deliver unmatched performance. Riding its region centric approach, Sonalika Tractors has sailed past its fastest ever 1 lakh cumulative tractor sales in just 8 months of FY’23. This includes a vivid 11.2% YTD growth recorded during Apr-Nov’22, thereby beating est. 8.8% YTD industry growth during the period. Fast forwarding its sales performance year after year, Sonalika has been clocking 1 lakh tractor sales for last 6 years now (FY’18 – FY’23).
The magnificent feat of 1 lakh tractor sales was achieved by Sonalika Tractors for the first time in FY’18 in 12 months. Its team’s meticulous planning & customised product portfolio has enabled the company to improvise the records further in current financial year, and it is a testimony of having its strategic initiatives in right direction. Be it superior product or processes, every move that Sonalika makes is engineered to be focussed its mission to ensure affordable farm prosperity for all its customers.
Sharing his thoughts on the exemplary performance, Mr Raman Mittal, Joint Managing Director, International Tractors Limited, said, “I feel overwhelmed to share that we have recorded our fastest ever 1 lakh tractor sales in just 8 months, which is powered by our deep market understanding and impeccable farmer connect. From aiming at 50,000 tractor sales at one time, to clock 1 lakh tractor sales consistently for last 6 years advocates that we have been delivering on our promises throughout our journey in India – the world’s largest tractor market - as well as across the world. Farmers have been now steadily accepting that farm mechanisation is the way forward towards higher productivity and consistent income in existing agri ecosystem. Subsequently, product upgrades today are not limited to festive season only and there has been a considerable decrease in product replacement cycle as well. We are thankful to all our customers for the trust and will make sure that we keep delivering on our commitments for farmers across the world.”
Powering ahead towards another new landmark in November’22, we have eclipsed all our previous records to clock our fastest ever 1 lakh tractor sales in just 8 months (Apr-Nov) of FY’23. I feel overwhelmed to share that with a vivid 11.2% YTD growth, we have beaten est. 8.8% YTD industry growth. From aiming at 50,000 annual tractor sales at one time to consistently achieve over 1,00,000 annual tractor sales for over the past 6 years, our deep market understanding and impeccable farmer connect perpetually enable us to deliver beyond their expectations and hurtle ahead in our journey.
We have been making our headway through the easiest-to-the-toughest of markets led by our passion and commitment for farmers’ prosperous future and we will continue adhering to it for our journey.
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