At Tractor Gyan, we delve into the performance of tractor brands in the retail market for November 2024. Each brand's performance is analyzed in detail, highlighting sales figures and market share changes.

Retail Tractor Sales in November 2024 : Mahindra & Mahindra performance 

19,520 tractors sold by Mahindra & Mahindra in November 2024. This is higher than the 14,485 tractors sold in November 2023. The market share increased from 23.55% in November 2023 to 24.53% in November 2024, indicating a growth of 0.99%.

Retail Tractor Sales in November 2024 : Swaraj performance overview 

Swaraj tractor sales increased from 11,495 units in November 2023 to 14,688 units in November 2024. Their market share fell to 18.46% in November 2024 compared to 18.69% in November 2023 which indicates a decline of 0.23% in market share.

Sonalika Retail Tractor Sales in November 2024

Sonalika sales increased from 8,293 units in November 2023 to 10,857 units in November 2024. Similarly, their market share saw a growth from 13.48% in November 2023 to 13.65% in November 2024. It represents 0.16% of profit in market share.

Massey Ferguson Retail Tractor Sales in November 2024

Massey Ferguson sold 9,384 units in November 2024, up from 7,233 units in November 2023. The market share increased from 11.76% in November 2023 to 11.79% in November 2024 which shows a profit of 0.04%.

Escorts Kubota Limited Retail Tractor Sales in November 2024

Escorts Kubota Ltd. (Farmtrac and Powertrac) reported sales of 7,394 tractors in November 2024. This is higher than the  6,273 tractors sold in November 2023. Market share fell from 10.20% in November 2023 to 9.29% in November 2024. It specifically shows -0.91%.

November 2024: John Deere Retail Tractor Sales in November 2024

John Deere registered a growth in sales from 4,392 tractor units sold in November 2023 to 5,905 units in November 2024. The market share was at 7.42% in November 2024 and 7.14% in November 2023. This shows a significant increase of 0.28%.

Eicher Retail Tractor Sales in November 2024

Eicher sales increased to 5,557 units in November 2024 from 4,526 units sold in November 2023. The market share fell from 7.36% in November 2023 to 6.98% in November 2024. It depicts -0.37%.

November 2024: New Holland Retail Tractor Sales in November 2024

New Holland sold 2,994 units in November 2024, up from 2,302 units in November 2023. Market share grew from 3.74% in November 2023 to 3.76% in November 2024. It's clearly an increase of 0.02%.

Kubota Retail Tractor Sales in November 2024

Kubota reported a growth in sales from 1,008 tractor units in November 2023 to 1,272 tractor units in November 2024. The market share is down from 1.64% in November 2023 to 1.60% in November 2024 which is a decline of 0.04%.

Other Retail Tractor Sales in November 2024

Other tractor brands registered an increase in sales from 1,503 units in November 2023 to 1,992 units in November 2024. Whereas the market share was 2.44%  in November 2023 and 2.50% in November 2024. It signifies a rise of 0.06%.

Total Retail Tractor Sales in November 2024

Total retail tractor sales in November 2024 were recorded at 79,563 units, as against 61,510 units in November 2023.

Tractor Retail Sales YTD (April-November) 2024

Let's see YTD retail tractor sales: from April to November 2024, total retail tractor sales were 5,43,892 units, and from April to November 2023, total retail tractor sales were 5,62,689 units. From April to November 2024 tractor retail sales were 18,867 units less than last year's same period.
 

S. No.	Manufacturer	Apr' 24 - Nov' 24	Apr' 23 - Nov' 23	MS Till Nov' 24	MS Till Nov' 23	MS Change YTD Nov' 23 Vs Nov' 24
1	Mahindra	1,28,632	1,30,205	23.65%	23.14%	0.51%
2	Swaraj	1,02,845	1,00,427	18.91%	17.85%	1.06%
3	Sonalika	72,509	71,155	13.33%	12.65%	0.69%
4	Massey Ferguson	63,234	71,662	11.63%	12.74%	-1.11%
5	Escorts Kubota	54,979	58,470	10.11%	10.39%	-0.28%
6	John Deere	43,278	40,904	7.96%	7.27%	0.69%
7	Eicher	35,627	37,004	6.55%	6.58%	-0.03%
8	New Holland	21,653	22,813	3.98%	4.05%	-0.07%
9	Kubota	9,771	11,093	1.80%	1.97%	-0.17%
10	Others	11,364	18,956	2.09%	3.37%	-1.28%
	Total	5,43,892	5,62,689	100.00%	100.00%	TRACTORGYAN

State-wise Tractor Retail Sales from April to November 2024

In State-wise tractor retail sales data from April to November, Uttar pradesh scored first rank with 87,304 units sold. Second position hold by Rajasthan state with 71,594 units sold. Madhya pradesh ranked third position with 71,516 impressive units sold. 

Maharashtra stood fourth with sales of 49,579 units and Gujarat stood fifth with sales of 46,676 units. Karnataka ranked 6th, with 33,595 units. 

Haryana, Chhattisgarh, Bihar, Punjab ranked 7th, 8th, 9th, 10th. There tractor sales were Haryana : 28,975 , Chhattisgarh : 28,766, Bihar : 23,860, Punjab : 19,792. Combined sales of all other states stand at 82,235 units.