Harvester Retail Sales in December 2024: Harvester Brand’s YOY & YTD Performance

03 Jan, 2025

Compared to December 2023, the overall retail sales of harvesters in December 2024 grew 59.53%. This blog gives details about December 2024 retail harvester sales data with top harvester brands, their performance throughout all states, and YTD figures.

Total Retail Harvester Sales in December 2024

In December 2024, the Indian retail market had sold 962 harvesters. The number of units sold in December 2023 was 603. This rising tendency emphasizes the critical need for India to acquire more advanced agricultural technologies.
 

December 2024 Harvester Retail Sales Top Performer: Kartar Harvesters

Kartar Harvesters maintained its market leadership by selling an exceptional 206 units in December 2024. Its ongoing success can be attributed to its customer-oriented after-sales care, powerful dealership network, and modern technologies.

Vishal Harvesters: Managing Competition

In December 2024, Vishal Harvesters was still a powerful competitor. Vishal maintained its second position by selling 136 units. In the harvester sale, Vishal was 70 units behind Kartar in the race for first place.

Shaktiman Harvesters: Get Moving

Shaktiman Harvesters maintained its upward movement by selling 67 units in December 2024. 

Performance of Other Brands in Harvester Retail Sales in December 2024

John Deere was the fourth most popular harvester brand in December 2024. Consistent performance in a competitive industry lets John Deere sell 65 units in Dec’24.

In December 2024, Preet Harvester sold 56 units of harvesters, placing them fifth, only behind John Deere. Just 9 more units are needed for the brand to move up to the fourth place.

December 2024 sales for New Holland Harvesters were only 4 units less than Preet. 

Malkit sold 45 harvesters in December 2024 increased from December 2023, 36 harvesters sales.

Dasmesh sold 35 harvester units in December 2024 and K.S. Agrotech sold 25 units of harvesters in December 2024. 

Guru Nanak and Punni Vishavkarma each sold 18 units, landing in the tenth and eleventh spots, respectively. Gurdial is in the 12th position and its market share went down by 5.07%, while Mahindra's market share increased by 0.56%, pushing it to the 13th position with 15 harvester sales.

Compared to December 2023, Gahir Agro’s market share increased by 1.46% in December 2024 due to the sale of 14 units. Surindera sold 12 harvester units with a hike of 0.58% in the market share. 

Other companies sold 184 harvester units in December 2024. They account for 19.13% of the market share. 

State-wise Retail Harvester Sales from April to December 2024

Punjab: Leading the Way

In the first place, we have Punjab, The total number of harvesters sold in Punjab is 2,150. Kartar and Vishal are the top 2 performers from the state.

Uttar Pradesh: Strong Demand

There were 1,154 harvesters sold in Uttar Pradesh in December 2024. The state's top performers are Malkit and Vishal.

Madhya Pradesh: Consistent Growth

Madhya Pradesh earned third place with 896 units sold. Overall, 1254 units sold less than Punjab, but its consistent growth suggests sales will rise in 2025.

Chhattisgarh and Haryana: Coming Forward

In December 2024, Chhattisgarh made up 11.03% of the total retail harvester sales with 867 harvester sales. Haryana sold 742 harvesters, making up 9.44% of the total sales.

The top 3 Retail harvester brands in December 2024 are Kartar, Vishal, and Shaktiman. Brands looking to stay ahead and keep up with rising demand really need to engage with their customers.